Episode 46: Shared Decision Making with Shub Degupta from WiserTogether
May 06, 201538:11

Episode 46: Shared Decision Making with Shub Degupta from WiserTogether

Shub Degupta is the founder and CEO of WiserTogether, Inc. — the treatment transparency company offering a personalized health care treatment decision support solution that helps consumers achieve better health outcomes and payers to save money. He founded WiserTogether based on a personal health experience that he and his wife faced during his wife's first pregnancy. He has since grown WiserTogether into the industry leader in personalized treatment decision support serving millions of consumers and more than 250 employers and health plans. Previously, Shub led the Benefits Roundtable (CEB), providing strategic guidance to a network of benefits leaders at F500 companies. Under his leadership, the Benefits Roundtable grew from launch to 400+ member organizations serving over 10 million consumers.

An economist by training, Shub has worked at PwC, Credit Suisse and the Asian Development Bank. He is a published author and his work has been covered by the WSJ, Economist, and Washington Post among others.  He holds a Ph.D. in economics from Cornell University.

Contact Info:
Shub Debgupta
CEO, WiserTogether
Cell: 202.674.6870
Email: shub.debgupta@wisertogether.com
Skype: shubdebgupta


00:00 Shub discusses WiserTogether, of which he is founder and CEO, and how the treatment transparency and decision support company came about through a personal health experience.
02:50 What Shared Decision-Making is, and why it is so important in the healthcare world.
04:30 Is patient adherence higher when the patient feels that they are an active participant in the decision process?
07:00 How shared decision-making creates personalized health plans that can specifically address individual patient concerns.
08:20 What WiserTogether is more specifically, and how it operates as a decision support tool.
09:20 How WiserTogether looks from a patient POV of usage.
11:34 The gap in the Care Continuum.
13:00 How WiserTogether bridges this gap to help patients understand their care options and choose the treatment that is best for them.
16:30 How a patient may gain access to WiserTogether and choose to use it, since WiserTogether is not a consumer-facing application.
19:10 The parties that WiserTogether works with to create multiple entry points for patients and users within healthcare.
23:45 The need for more data on the personal impact of a treatment, and the other 21 factors that drive a patient’s decision when choosing a treatment option.
26:00 How WiserTogether is helping patients better understand how to navigate the healthcare world.
28:30 The scope of patients that WiserTogether reaches is about 5 million.
28:45 WiserTogether covers “Preference-Sensitive Health Conditions”.
30:00 The possible correlation between Preference-Sensitive Health Conditions and Cost-Driving Conditions.
33:20 Shub gives advice on a Shared-Decision app from a Healthcare tech POV.

healthcare,health,patient,marketing,adherence,decision,wisertogether,
|

Episode Support Provided By

Special Thanks to Our 2026 Sustaining Monthly Donors

Kimberly Carleson, Dylan Yahn, Benjamin Light, Matt McQuideAnn Kempski, Spencer Allen, Scott TromanhauserMarilyn Bartlett, 
Steven Elkins, Matthew Bunte, and Lori Smith.

Recent Episodes

EP508: Why Don't More Self-insured CEOs Take Bold Action in Health Benefits Strategy? With Lee Lewis
Relentless Health ValueApril 23, 2026
508
44:0240.31 MB

EP508: Why Don't More Self-insured CEOs Take Bold Action in Health Benefits Strategy? With Lee Lewis

Listen on Your Favorite App This episode is the very first episode that we have done that is an AMA—an Ask Me Anything—and here is our very first question. Sarah Monroe: Hi. This is Sarah Monroe in Chicago, and I'm a benefits procurement leader. And I'm curious why you think so few executives take p...

EP507: 4 Core Concepts to Buy or Deliver the Highest-Value Healthcare—A Review
Relentless Health ValueApril 16, 2026
507
33:5831.09 MB

EP507: 4 Core Concepts to Buy or Deliver the Highest-Value Healthcare—A Review

Listen on Your Favorite App Look, we wonks, meaning you and me, you're listening to this, so I am on to you. But we wonks in the Relentless Tribe, we move like lightning on Relentless Health Value. We tend to cover lots of ground pretty fast. So, sometimes I like to, with great intention, sum up wha...

EP506: How Other Employers, Shareholders, and Clinics Are Using Price Transparency Data—And It's an Arms Race, With Jerry DiMaso
Relentless Health ValueApril 09, 2026
506
35:5132.81 MB

EP506: How Other Employers, Shareholders, and Clinics Are Using Price Transparency Data—And It's an Arms Race, With Jerry DiMaso

Listen on Your Favorite App, So, we have a few miniseries afoot here on Relentless Health Value right now, and one of them is "The Inches That Are All Around Us"—finding the hidden fees, the hidden friction for plans and members and clinics themselves a lot of times in those inches. For a full trans...

EP505: The Death of the "What Is Value" Guessing Game for Clinical and Plan Decision-Makers Ready to Move On, With Ahilan Sivaganesan, MD
Relentless Health ValueApril 02, 2026
505
44:0240.31 MB

EP505: The Death of the "What Is Value" Guessing Game for Clinical and Plan Decision-Makers Ready to Move On, With Ahilan Sivaganesan, MD

Listen On Your Favorite App Hello, Relentless Tribe. Thank you so much for showing up today. All right … to start, let me lay out the goal of the episode today. This episode is for you if you are a self-funded employer looking to ensure your members are steered and tiered to real high-value care and...

EP504: A Back-to-Basics Roadmap Through the Perverse Incentives to Advanced Primary Care, With Ryan Jacobs
Relentless Health ValueMarch 26, 2026
504
33:3630.76 MB

EP504: A Back-to-Basics Roadmap Through the Perverse Incentives to Advanced Primary Care, With Ryan Jacobs

Listen On Your Favorite App It's been a while since we started from the beginning, so let's just take stock of the basics in this show, refresh ourselves if you're a longtime listener, or welcome if you're new around here. Today we are digging on and about what I would call the poster child for prov...

INBW46: Relentless Tribe Goings-On With Insights to Outwit the Hot Mess of the Non-Healthcare Market
Relentless Health ValueMarch 19, 202619:3717.96 MB

INBW46: Relentless Tribe Goings-On With Insights to Outwit the Hot Mess of the Non-Healthcare Market

Listen On Your Favorite App This inbetweenisode I wanna try something new for two reasons. One of them is that I need to check this episode off my to-do list because I am crushed for time. I'm going to be headed to Arizona tomorrow for the Collective Health Conference , which will have occurred thre...

EP503: Let's Go From Lazy PPO Networks to Smart Collaboration With Direct-to-Employer Specialty Care, With Ryan Wells; Leo Spector, MD, MBA; and Adam Stavisky
Relentless Health ValueMarch 12, 2026
503
46:1642.35 MB

EP503: Let's Go From Lazy PPO Networks to Smart Collaboration With Direct-to-Employer Specialty Care, With Ryan Wells; Leo Spector, MD, MBA; and Adam Stavisky

Listen On Your Favorite App Today we are digging into something I've said probably way too often: Collaboration is the next breakthrough innovation. And I'm doubling down on this because in the current healthcare landscape, two parties that actually should be talking—like burning up the phone wires ...

Listen and Follow

Sponsored by Aventria Health Group
©2026 BD Bridges LLC. All Rights Reserved.