“AEE3: Roy Rosin’s Health Care Innovation Reading List”
by Stacey Richter

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I asked Roy Rosin what reading he would recommend for those interested in broadening their understanding of innovation in the health care industry. He had several suggestions.

Roy is Chief Innovation Officer at Penn Medicine, working to rapidly design, test and implement high impact health care delivery practices. His team crafts interventions to achieve dramatically improved patient outcomes, experience, and high value care. In the past 4 years, they have driven measurable progress in readmission rates, frequent use of the ER, medication adherence, screening rates, antibiotic stewardship, and making a population normotensive, among other advances.

Previously, Roy served as the first VP of Innovation for Intuit, a leading software company best known for Quicken and TurboTax. In this role, he led changes in how Intuit managed new business creation, allowing teams to experiment quickly at low cost.  Intuit now consistently appears on Forbes’ list of the most innovative companies in the world.

Prior to leading innovation, Roy’s Quicken team achieved record profitability and product leadership while growing to 14 million consumers. Roy’s 18 years with Intuit spanned the early years in software to their emergence as a leading SaaS provider.

Outside of his Penn role, Roy advises startups and Fortune 100 companies building new technology businesses focused on making a meaningful difference in people’s lives.

Roy received his MBA from Stanford and graduated with honors from Harvard College.


00:00 Article by Paul Graham “Do Things That Don’t Scale.”
01:30 Video from Alberto Savoia at Stanford about pretotyping.
02:15 Chris Trimble How Stella Saved the Farm.
03:15 Stories off of University of Penn’s Web site, www.pennmedicine.org

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